aHa! Modern Living

Front-End eCommerce Website Design

The client came to Hibiscus with a very specific idea of how her website would function. She wanted a completely custom design to be built on top of Product Cart shopping cart software. The result was a clean design that used color sparingly to put the emphasis where it belongs: On the products and calls to action.

Email Newsletter & Banner ad design

We later designed and coded an email newsletter for aHa! Modern Living, built with tables and minimal images to maximize compatibility with a variety of email service providers. We also designed a series of banner ads in various sizes for aHa!, as well as it’s partner business, Nest in Style, a gardening podcast provider.

Media Guide Design

Continuing the colorful, clean aHa! branding, we designed a media guide to be printed and distributed to various media outlets along with aHa! products. Each sheet was designed at an increasing width with a solid color bar on the right edge. When stacked, each sheet could be identified and selected easily, even when presented inside a folder.

About the Author

I'm Jennae Petersen, the founder and lead designer of Hibiscus Creative, and I write about what I know about: Design. I also love ice cream, reggae music, singing, dancing, and a number of other things that will never make me famous. I blog about eco-friendly decorating at Green Your Decor and all things eco-friendly and beautiful at Green & Gorgeous.

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